Focus Advantage Programme

Specialist ADHD Coaching for Professionals

The Focus Advantage Programme™ is a structured, 12-week coaching journey designed to help adults with ADHD excel in their professional and personal lives. Our evidence-based approach focuses solely on ADHD, addressing the real-world challenges and untapped strengths unique to this diagnosis.

We work with organisations and individuals who recognise the value of unlocking ADHD talent. Each participant receives confidential, one-to-one coaching and tailor-made support designed to improve communication, productivity, wellbeing, and workplace satisfaction.

Key Features:

  • Initial Q&A/Exploratory call

  • 12 individual coaching sessions

  • Customised progress reports (for participant and employer)

  • Between-session access to resources and support

  • Programme review and summary reports

 Benefits for Organisations and Individuals Living with ADHD

For Organisations:

  • Harness greater innovation and increased productivity from staff with ADHD

  • Stronger team dynamics and improved collaboration

  • Reduced absenteeism and lower staff turnover

  • Higher staff satisfaction and retention

  • Demonstrable commitment to diversity and inclusion with an ADHD focus

For Staff:

  • Greater self-confidence and work satisfaction

  • Enhanced focus and output

  • Improved time management and organisation skills

  • Better stress management and work–life balance

Practical, Progressive ADHD Coaching

Step-by-Step Overview:

  1. Introductory Q&A Call:
     Discuss goals, address questions and clarify fit.

  2. Welcome and Goal Setting:
     Participants meet their coach and identify aspirations and challenges.

  3. 12-Week Coaching Series:
     Confidential, one-to-one sessions tailored to each individual’s ADHD profile.

  4. Progress Updates:
     Regular, participant-approved updates for employers (or entirely private if for individuals).

  5. Programme Review:
     Reflect on accomplishments and develop strategies for ongoing success.

  6. Ongoing Access:
     Optional continued access to materials and check-in calls.

Meet Your Coaches

Christina Reeves

A certified ADHD coach with more than 20 years experience in education and mental health, I combine professional expertise with lived experience of neurodiversity to deliver truly impactful results

Following late diagnosis, I trained at the ADDCA academy and now support professionals, entrepreneurs, and business owners who feel stuck in cycles of procrastination, time-management struggles, and decision-making paralysis.

Many of my clients arrive feeling frustrated, undervalued, and worn out by the demands of traditional work environments and the effort of masking their ADHD traits. I know first-hand what it feels like to experience shame and embarrassment over mistakes, consequences of impulsive decisions, or the anxiety of being misunderstood. 

My practice is built on trust, courage and compassion. Creating a safe, judgement-free space, I help clients embrace their strengths and shed self-doubt. My coaching leads to measurable results: increased self-acceptance, higher productivity, effective communication and a healthier work-life balance.

Tony Coward

Fuelled by thirty years’ entrepreneurial experience and first-hand insight into ADHD, I specialise in helping organisations unlock the full value of their neurodiverse talent.   Here, well-being and business results go hand in hand.

Certified by the International Coaching Federation and a graduate of ADDCA I bring a proven track record supporting innovation-driven teams to thrive.  As Programme Director and lead coach for the Focus Advantage Programme, my approach is rooted in lived understanding as well as rigorous coaching science.  Leaders and HR managers who invested in my coaching report:

Substantial improvements in staff performance and well-being 

Reduced absenteeism and staff turnover

Higher engagement, retention, and collaborative team culture 

What sets my work apart is its bespoke, practical support that turns workplace challenges into opportunities for growth and impact.  My mission is to make ADHD not a barrier but an advantage so your people and your business reach their true potential. 

Find Out How ADHD Coaching Can Benefit You or Your Organisation

 Request a complimentary summary of our Focus Advantage Programme prospectus. Gain immediate insight into how targeted ADHD coaching can bring out the best in neurodivergent professionals.

What Our Clients Say

  • ⭑⭑⭑⭑⭑

    Its fab!

  • ⭑⭑⭑⭑⭑

    They are both brilliant

  • ⭑⭑⭑⭑⭑

    My performance has sky-rocketed

  • ⭑⭑⭑⭑⭑

    I learned so much

FAQs

  • Yes. The Focus Advantage Programme is specifically designed for adults living with ADHD—providing relevant strategies and insights unique to this condition.

  •  Absolutely. Our clients come from every sector. ADHD presents similar core challenges in all workplaces, and our programme is flexible to your context.

  •  All coaching is confidential. Employers receive only pre-agreed progress summaries.

  •  We offer sessions remotely and, where possible, in-person depending on individual requirements.